Skip to main content
Legal

Privacy Policy

How we collect, use, disclose and protect your personal information — written in plain English.

Last updated: 12 June 2026  ·  Amba Foods International Pty Ltd

Quick summary: We are Amba Foods International Pty Ltd. We only collect personal information through the enquiry forms on this website. We do not sell your data to anyone. We use it to respond to your enquiry and — with your consent — to send relevant product news. The full details follow below.

1. Introduction

In plain English: This policy explains our commitment to protecting your privacy under Australian law. It applies to everything you do on ambafoods.com.au.

Amba Foods International Pty Ltd (ABN: [ABN PLACEHOLDER]) operates the website at ambafoods.com.au ("this website" or "the site"). Our head office is at 22 Paraweena Drive, Truganina VIC 3029.

We are an HACCP-certified manufacturer and wholesale distributor of authentic Indian food products, operating in Australia since 2007.

We are committed to protecting your privacy and handling your personal information with care and transparency, in full compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) contained in that Act.

This Privacy Policy ("Policy") explains what personal information we collect, why we collect it, how we use and disclose it, and what rights you have. It applies to all personal information we collect through this website and through related interactions with you.

By using this website or submitting an enquiry form, you acknowledge that we may collect and use your personal information as described in this Policy. If you do not agree, please do not use this website.

Last updated: 12 June 2026.

2. Information We Collect

In plain English: We collect the information you type into our enquiry forms — your name, email, phone number, and business details. We also automatically collect some technical data (like your IP address) as you browse the site.

2.1 General Contact Form

  • Full name (required)
  • Email address (required)
  • Phone number (optional)
  • Business or company name (optional)
  • Enquiry category — General Enquiry, Wholesale, Food Services, or Other (required)
  • Your message (required)

2.2 Wholesale Enquiry Form

  • Full name, email address, and phone number (required)
  • Business name and state (required)
  • Suburb or city (optional)
  • Business type — Retail Grocery Store, Restaurant/Café, Caterer/Events, Distributor/Wholesaler, Online Retailer, or Other (required)
  • Product categories of interest (required)
  • Estimated monthly order value (optional)
  • Additional information (optional)

2.3 Partnership Enquiry Form

  • Full name, email address, and phone number (required)
  • Store or business name, street address, postcode, website URL, and years in business (all optional)
  • Partnership type — White Label/OEM Manufacturing, Retail Distribution, Food Services Partnership, or Other (required)
  • Preferred product categories (required)
  • Additional comments (optional)

2.4 Food Services — Business Enquiry Form

  • Full name, business name, email address, and phone number (required)
  • Business type — Restaurant/Café, Food Truck, Catering Company, Corporate/Office, Supermarket/Grocery Store, Online/Marketplace Seller, or Other (required)
  • Products of interest and estimated weekly spend (required)
  • Message or special requirements (optional)

2.5 Food Services — Event Enquiry Form

  • Full name, email address, and phone number (required)
  • Organisation or company name (optional)
  • Event type, number of guests, and event date (required)
  • Budget range (optional)
  • Products needed (required)
  • How you heard about us (optional)
  • Special requirements or notes (optional)

2.6 Distributor Enquiry Form

  • Full name, business name, email address, and phone number (required)
  • Business type and state (required)
  • Products of interest (required)
  • Estimated monthly spend and message or special requirements (optional)

2.7 Automatically Collected Information

When you visit our website, the following technical information is collected automatically by our hosting infrastructure:

  • IP address and approximate geographic location (city or region level)
  • Browser type, version, and language settings
  • Operating system and device type (desktop, mobile, tablet)
  • Pages visited, time spent on each page, and navigation path
  • Referring website URL (the site you came from)
  • Date and time of your visit

2.8 Cookies and Similar Technologies

We use cookies and similar tracking technologies when you visit our website. Full details are set out in Section 8.

3. How We Collect Information

In plain English: You give us most of your information directly by filling in a form on our website. Some data is collected automatically by our web hosting technology as you browse.

We collect your personal information in the following ways:

  • Directly from you — when you complete and submit an enquiry form on our website
  • Automatically — via web server logs as you browse our website
  • Through third-party services — our website hosting provider (Vercel), image delivery service (Cloudinary), and Google services (Analytics, Tag Manager, Search Console, Maps, Fonts) may collect technical data as part of delivering their services to you
  • By phone or email — when you contact us directly outside of website forms
  • From publicly available sources — such as business directories or social media, where you have made information publicly available

We only collect personal information that is reasonably necessary for the purposes described in this Policy.

4. Why We Collect Your Information

In plain English: We collect your information primarily to respond to your enquiry. We also use it to improve our website and — with your consent — to keep you updated about our products and promotions.

We collect personal information for the following primary purposes (consistent with the primary purpose principle under Australian Privacy Principle 3):

  • To respond to your enquiries and provide the information, products, or services you have requested
  • To assess wholesale, distribution, and partnership applications and determine your suitability as a business customer
  • To send you requested product catalogues, pricing information, and samples
  • To communicate with you about orders, deliveries, and account management for wholesale customers
  • To improve the functionality, content, and user experience of this website
  • To comply with our legal and regulatory obligations, including tax record-keeping requirements
  • To send you relevant marketing communications about our products, services, and promotions — only where you have provided your consent, or where otherwise permitted under the Spam Act 2003 (Cth)

We will not use your personal information for any purpose that is unrelated to the primary reason it was collected, unless you have consented or we are otherwise authorised by law to do so.

5. How We Use Your Information

In plain English: Your information is used to respond to you, manage business relationships, monitor our website's performance, and — with your permission — send you product updates. We do not use it for anything unrelated to our business.

We use your personal information to:

  • Process and respond to your enquiries, typically within 1 business day
  • Provide wholesale pricing, product catalogues, and samples to potential and existing business customers
  • Manage ongoing wholesale and distribution customer accounts and relationships
  • Conduct website analytics and monitor site performance to improve our services
  • Send marketing communications about our products, seasonal promotions, new product launches, and industry news — where you have provided consent or where otherwise permitted under the Spam Act 2003
  • Prevent fraud and maintain the security of our website
  • Meet our obligations under applicable Australian laws, including tax record-keeping requirements
  • Defend against legal claims or exercise our legal rights

6. Disclosure of Information

In plain English: We share your information only with the technology providers needed to run this website and, where required, with legal authorities. We do not sell your information to anyone.

We may disclose your personal information to the following categories of recipients:

Third-Party Service Providers

  • Web3Forms — We use Web3Forms to process enquiry form submissions. When you submit a form, your data is transmitted to and processed by Web3Forms on servers located in the United States.
  • Vercel — Our website is hosted by Vercel Inc. Your IP address and browsing data are processed on Vercel's infrastructure, with servers in the United States and other jurisdictions.
  • Cloudinary — We use Cloudinary for image delivery on this website. Cloudinary operates servers in the United States.
  • Airtable — We use Airtable to manage our product catalogue and business data. Customer enquiry information may be stored in Airtable's databases, located in the United States.
  • Google — We use Google Analytics 4 and Google Tag Manager to measure website traffic and user behaviour, Google Search Console to monitor our site's search performance, Google Maps for our store locator, and Google Fonts for website typography. Google may collect technical information in connection with these services. Data is processed on Google's servers in the United States and globally, and is subject to Google's Privacy Policy.

Legal and Regulatory Authorities

We may disclose your personal information to law enforcement agencies, courts, government agencies, or regulators where we are required or authorised by law to do so, or where we reasonably believe disclosure is necessary to comply with a legal obligation, protect our rights or property, prevent wrongdoing, or protect the safety of users or the public.

Business Successors

If we sell, transfer, or restructure all or part of our business, your personal information may be disclosed to the acquiring entity as part of that transaction. We will take reasonable steps to ensure any acquiring entity is bound by appropriate privacy obligations.

What We Do NOT Do

  • We do not sell your personal information to any third party
  • We do not share your personal information for third-party marketing without your explicit consent
  • We do not use your personal information for purposes unrelated to our business

7. Overseas Disclosure

In plain English: Some technology services we rely on — including our web host, form processor, and Google — store data on servers outside Australia, primarily in the United States. We choose reputable providers, but we cannot guarantee Australian-level privacy protections overseas.

Australian Privacy Principle 8 (APP 8) requires us to inform you when your personal information may be disclosed to overseas recipients. As described in Section 6, several of our third-party service providers may process or store your personal information on servers outside Australia, including:

  • United States — Vercel, Cloudinary, Airtable, Web3Forms, Google (Analytics, Tag Manager, Search Console, Maps, Fonts)
  • Other jurisdictions — CDN nodes operated by our service providers may be located globally, including in the European Union and Asia-Pacific regions

We take reasonable steps to select service providers with appropriate privacy and security practices. However, please be aware that:

  • We may not always be able to ensure that overseas recipients handle your information consistently with the APPs
  • The Privacy Act 1988 (Cth) does not apply to overseas recipients
  • You may not be able to seek redress from overseas entities under Australian privacy law

By submitting your personal information through this website, you consent to the overseas disclosure described in this section.

8. Cookies and Tracking

In plain English: Our website uses cookies — small files stored on your device — to make the site work and to understand how it is being used. We use Google Analytics 4 and Google Tag Manager to measure how visitors use this website. Google Maps and Google Fonts also set their own cookies. You can turn cookies off in your browser settings or opt out of Google Analytics, though this may affect some features.

What are cookies?

Cookies are small text files stored on your device when you visit a website. They enable core functionality, help us understand how the site is used, and allow third-party services (like Google Maps) to function.

Types of cookies we use

Essential / Functional Cookies

Necessary for the website to function. They enable basic navigation and page-loading. The website cannot operate correctly without these cookies.

Analytics Cookies

We use Google Analytics 4 (GA4) to understand how visitors use our website — which pages are most visited, how users navigate the site, and how they arrived. Google Analytics collects information such as your IP address (anonymised before storage), browser type, device type, pages visited, time on site, and approximate geographic location. This data is pseudonymous and aggregated, and is used solely to improve this website.

Google Analytics sets cookies including _ga and _ga_[ID] on your device with a default lifespan of up to 13 months. Data is transmitted to and stored on Google's servers in the United States. You can opt out of Google Analytics measurement across all websites by installing the Google Analytics Opt-out Browser Add-on.

Third-Party Cookies

  • Google Tag Manager — We use Google Tag Manager (GTM) to deploy and manage tracking tags on this website, including Google Analytics 4. GTM itself does not collect personal information, but the tags it manages may do so as described in this section. GTM loads scripts from Google's servers and may set functional cookies to manage tag configuration.
  • Google Maps — Used in our store locator. Google may set cookies on your device. Google's use of these cookies is governed by Google's Privacy Policy.
  • Google Fonts — Used for website typography (Baloo 2 and Poppins). Google may collect technical data when fonts are loaded from their servers.
  • Social media links — Our website links to Facebook, Instagram, and YouTube. Clicking those links may result in those platforms setting cookies on their own websites when you visit them.

How to manage cookies

You can control cookies through your browser settings. Most browsers allow you to view, delete, and block cookies from specific websites or altogether. Please refer to your browser's help documentation for instructions. Note that disabling certain cookies may affect the functionality of this website — for example, the store locator requires Google Maps to work correctly.

Google Search Console

We use Google Search Console to monitor how our website appears in Google Search results, including impressions, clicks, and indexing status. Google Search Console does not set cookies on your browser and does not collect personal information about website visitors. It is an administrative tool used by Amba Foods to maintain and improve our website's search presence.

Do Not Track

Some browsers include a "Do Not Track" (DNT) feature that signals websites not to track your activity. Our website does not currently respond to DNT signals. To limit tracking, use your browser's cookie management settings directly.

9. Marketing Communications

In plain English: We only send marketing emails if you tick the consent box when submitting a form. You can unsubscribe at any time — every marketing email includes an unsubscribe link.

We may send you marketing communications about our products, seasonal promotions, new product and brand announcements, wholesale catalogue updates, and relevant industry news.

How we obtain consent

We obtain your consent through a clearly labelled opt-in checkbox on our enquiry forms. Ticking this box is entirely voluntary and has no bearing on whether we respond to your enquiry.

What we may send you

  • Product updates and new product announcements
  • Seasonal promotions and special offers
  • New brand and supplier announcements
  • Industry news and insights relevant to your business
  • Wholesale catalogue updates

How to unsubscribe

You can unsubscribe at any time by:

  • Clicking the unsubscribe link included in every marketing email we send
  • Emailing info@ambafoods.com.au with the subject line "Unsubscribe"

We will process your request promptly. You will not receive further marketing communications from us within a reasonable period of your request.

Spam Act 2003 compliance

We comply with the Spam Act 2003 (Cth) and will not send commercial electronic messages without your consent (or as otherwise permitted by the Act). All marketing emails clearly identify us as the sender and include a functional unsubscribe mechanism.

Do Not Call Register compliance

We comply with the Do Not Call Register Act 2006 (Cth). If your phone number is registered on the Do Not Call Register, we will not use it for telemarketing purposes.

10. Data Security

In plain English: We protect your information using HTTPS encryption, secure form processing, and sensible internal controls. If a data breach occurs that could cause serious harm, we are legally required to notify both you and the privacy regulator.

We take reasonable technical and organisational measures to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.

Technical measures

  • HTTPS encryption for all data transmitted to and from this website
  • Secure form data transmission through our third-party form provider (Web3Forms)
  • Regular software and security updates for our website infrastructure
  • Access controls limiting who can access personal information within our organisation

Organisational measures

  • Internal policies and procedures for handling and protecting personal information
  • Training for relevant staff on privacy obligations and data handling
  • Review of third-party service providers for data security standards

Notifiable Data Breaches scheme

We are subject to the Notifiable Data Breaches (NDB) scheme under Part IIIC of the Privacy Act 1988 (Cth). If we experience an eligible data breach — one that is likely to result in serious harm to any affected individual — we will:

  • Assess the suspected breach as quickly as practicable
  • Notify the Office of the Australian Information Commissioner (OAIC) as required by law
  • Notify affected individuals as soon as practicable, with details of the breach and recommended steps they can take to protect themselves

Retention periods

We retain your personal information only for as long as necessary for the purpose it was collected, or as required by law:

  • Enquiry and business correspondence data: 7 years, consistent with Australian tax and business record-keeping requirements
  • Website analytics data: up to 26 months
  • Marketing data: until you unsubscribe or request deletion
  • Data relevant to legal claims: until applicable limitation periods expire

After the applicable retention period, we will securely delete or de-identify your personal information.

11. Access and Correction

In plain English: You can ask us what information we hold about you, and ask us to correct anything that is wrong. Email us at info@ambafoods.com.au with the subject "Privacy Request" and we will respond within 30 days.

Under the Privacy Act 1988 (Cth) (APPs 12 and 13), you have the right to:

  • Access the personal information we hold about you
  • Request correction of personal information that is inaccurate, out of date, incomplete, irrelevant, or misleading
  • Lodge a complaint about how we have handled your personal information (see Section 12)

How to submit a request

Privacy Officer — Amba Foods International Pty Ltd

22 Paraweena Drive, Truganina VIC 3029

Email: info@ambafoods.com.au

Subject line: Privacy Request

Please include your full name, contact details, and a clear description of the information you wish to access or correct.

Response timeframe and fees

We will acknowledge your request promptly and respond within 30 days. We will not charge a fee to make an access or correction request, though we may charge a reasonable cost-recovery fee for providing access (for example, printing costs) — we will advise you of any fee before proceeding.

When we may decline

We may decline your request in limited circumstances permitted by the Privacy Act, such as where providing access would unreasonably affect another person's privacy. If we decline, we will provide written reasons and advise you of your available options, including the right to complain to the OAIC.

12. Complaints

In plain English: If you are unhappy with how we have handled your information, please contact us first. If we cannot resolve it, you can escalate to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

Internal complaint process

If you have a concern about the way we have handled your personal information, please contact us first so we have the opportunity to address it:

Privacy Officer — Amba Foods International Pty Ltd

Email: info@ambafoods.com.au — Subject: Privacy Complaint

Phone: 1300 790 350

Post: 22 Paraweena Drive, Truganina VIC 3029

We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days. If additional time is required, we will keep you informed of progress.

External escalation — OAIC

If you are not satisfied with our response, or we have not resolved your complaint within 30 days, you may lodge a complaint with the Office of the Australian Information Commissioner:

Office of the Australian Information Commissioner (OAIC)

Website: oaic.gov.au

Phone: 1300 363 992

Post: GPO Box 5218, Sydney NSW 2001

The OAIC has the power to investigate complaints about alleged breaches of the Privacy Act and APPs, and may take regulatory action where a breach is found.

13. Children's Privacy

In plain English: Our website is for adults and business customers. We don't knowingly collect information from children under 13. If we discover we have done so accidentally, we will delete it.

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe your child has submitted personal information to us without your consent, please contact us at info@ambafoods.com.au. We will take prompt steps to delete that information.

If we become aware that we have inadvertently collected personal information from a child under 13, we will delete it from our systems as soon as practicable.

15. Changes to This Policy

In plain English: We may update this policy from time to time. When we do, we update the date at the top of the page. The current version is always available at ambafoods.com.au/privacy-policy.

We may update this Privacy Policy from time to time to reflect changes in our business, technology, the services we use, or our legal obligations.

When we make changes, we will update the "Last updated" date at the top of this page. Where changes are material, we may also notify you by email if we hold a current email address for you.

Your continued use of this website after any changes constitutes your acceptance of the updated Policy. We recommend you review this Policy periodically.

The current version is always available at ambafoods.com.au/privacy-policy.

16. Contact Us

For all privacy-related enquiries, access requests, correction requests, or complaints, please contact us:

Amba Foods International Pty Ltd

ABN: [ABN PLACEHOLDER]

22 Paraweena Drive

Truganina VIC 3029, Australia

Email: info@ambafoods.com.au

Phone: 1300 790 350

Hours: Monday – Friday, 9:00 AM – 5:00 PM AEST